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Today our guest is the incredible, Ezra Firestone. Ezra has helped online sellers around the world to make pivotal changes in their marketing and strategy to drastically change their business. We are talking about some of those strategies today, that apply not just to Amazon, but to your website as well. It was a great interview, but there was so much more to say. Be on the look out for Part 2 in the coming months.
Minute Markers:
2:45- Ezra’s background
3:30- Early career for Ezra
6:35- How to connect with customers who are a different demographic than you
8:29- Why Amazon for ecommerce sellers?
9:40- Best tip for using Amazon profits
10:25- What assets do an Amazon brand have?
11:02- How to build a footprint off of Amazon (Zipify pages)
14:00- Best recs for Amazon growth strategies
15:34- Customer reviews
17:15- Why review rules help even the playing field
21:02- Are you feeling stuck growing on Amazon?
Show Notes:
Check Ezra out on Instagram
Zippy.com for Shopify sellers
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