Episode 66: Mistakes To Avoid When Selling Your Business With Joe Valley

Author, Guest Speaker, EXITpreneur, Advisor, and Partner at Quiet Light, Joe Valley has also built, bought, or sold over half a dozen of his own companies.

Over the last nine years, Joe has mentored thousands of entrepreneurs whose goal is to achieve their own eventual exit. He is a ​Certified Mergers & Acquisitions Professional, and a frequent guest expert in mastermind groups, on podcasts, and at events for entrepreneurs worldwide.

Joe has written a book (coming May 2021), The EXITpreneur’s Playbook – How to Sell your Online Business for Top Dollar. The book shares real-life stories of successful and failed exits, and teaches you how to reverse engineer a pathway to your own incredible exit.


  • 00:41 – Introduction to Quite Light
  • 02:40 – Where is the state of the market of selling businesses?
  • 05:37 – Difference of an aggregator and the business model of Quite Light
  • 14:47 – The EXITpreneur’s Playbook – How to Sell your Online Business for Top Dollar
  • 19:10 – What are the average multiples for an Amazon business that is also doing Shopify?
  • 23:30 – Have you ever sold a business where they were using an agency who managed their Amazon (or the buyer planned to use one)?
  • 36:53 – Golden Nugget from Joe Valley

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