Episode 55: 10 Minutes to Learn about Amazon’s A10 Algorithm Changes

With every online platform, there is an algorithm at play which dictates as user’s experience. With Amazon it is no different. They recently made important changes to their newly named A10 algorithm which could have a big impact on your traffic and sales. What are those changes? Tune in today as Jenna breaks it all down! Minute Markers: 

1:55- What hasn’t changed with the algorithm

3:12- Conversion rate info

4:35- Organic ranking

5:15- Off Amazon traffic is becoming a heavier hitter

6:15- Fear with using off amazon traffic

6:40- Advertising tactics

8:15- Google ads

9:00- Concern about getting data from off Amazon marketing

10:15- Storefront source tags

11:20- Specific promotional codes

12:30- Make sure to build external assets and presence

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