Episode 13: Communicate Your Brand on Amazon- Playbook for Amazon

  Summary: With Amazon becoming increasingly competitive everyday, many people pick a product to sell because it’s a hot commodity without a real emotional connection to that niche. In this episode of Playbook for Amazon Podcast, Jeff, will teach you actionable steps to brand your product and create separation between you and your competitors on and off Amazon. Happy Branding! 

Episode 12: Making the Most of Coupons on Amazon – Playbook for Amazon

  Summary: No matter how amazing your product is, or how out of this world your listing might be, creating product visibility can be challenging for any seller. If an Amazon customer can’t visually see your product they don’t know it even exists in the first place. In this episode of Playbook for Amazon, Jeff discusses taking advantage of good

Episode 11: SOPs for Automating Your Business – Playbook for Amazon

Are you overwhelmed with the amount of work on your plate? Do you feel like there’s never enough time in your day? Trust me, we’ve all been there. In this episode of Playbook for Amazon, Jeff will walk you through how to create a Standard Operating Procedure to run an effective business. Never spend another hour working on those time

Episode 10: What to do BEFORE Increasing your PPC Ad Budget – Playbook for Amazon

In this episode of Playbook for Amazon, Jeff, founder of TurnKey Product Management, talks about the necessary steps you need to take before pouring a bunch of money into Amazon Ads. If your listing isn’t fully up to snuff, driving traffic through paid ads won’t result in higher conversions. All the principles discussed in today’s episode can be replicated into

Episode 9: How to Study Your Competitors to Beat Them – Playbook for Amazon

In this episode of Playbook for Amazon, Jeff, shares three easy to implement strategies on how to study your competition and use it to your advantage! As you grow your brand on and off Amazon, you will learn how competition within your niche can be a good thing. You don’t want to reinvent the wheel, there’s never just one winner,

Episode 7: The Fundamentals Big Brands Miss – Playbook for Amazon

In this episode of Playbook for Amazon, Jeff discusses the fundamentals that even large brands often overlook.  Ask yourself this…If an Amazon customer lands on your product page, does your listing match your brand voice and the “why” behind your business? When was the last time you looked at your conversion rates? It’s easy to get caught up in the

Episode 6: Prepping for Prime Day and Other Promotions – Playbook for Amazon

In this episode of Playbook for Amazon, Jeff shares his tips on how to maximize the sales and increase traffic on the biggest day of the year… AMAZON PRIME DAY! Whether you think it’s too late to take advantage of Prime Day, you are still able to apply these TurnKey tips to future national holidays. Happy listening!  Minute Markers:  Back

Episode 5: Prepping your Business to SELL – Playbook for Amazon

In this episode of Playbook for Amazon Podcast, Jeff discusses the do’s and don’ts of selling your business, and the painful lessons he learned while selling his 2 businesses. Whether you’re looking to sell you business in the near future, or if you haven’t yet considered this option,  this podcast episode will open your mind to creating a bigger impact

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