Month: December 2019

What’s New on Amazon: Amazon’s Product Optimizer Tool​

Using this tool, Amazon will provide you with recommendations on optimizations you can apply to your new products to increase sales, conversion, and customer experience.  It will look at products that have been listed on Amazon in the first 60 days.  Amazon will identify the areas that you can improve on a given listing to ensure you are providing …

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Episode 27: How to Pick Products to Sell, How to Compete Against Big Brands, and More with Jeff Lieber

In today’s episode, Jeff is answering some of the most recent questions on how to choose products to sell on Amazon, and how to compare against big brands. Check out this awesome free download on how to choose what products to sell on Amazon! Minute Markers:  1:25: How do I pick new products to sell …

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Inventory Planning: Get the Right Items to the Right Customers at the Right Time!

This post was written by our friends at Inventory Planner for the TurnKey Playbook for Amazon Blog While demand planning can be intimidating, it is the backbone of any eCommerce site. Inventory forecasting will help you increase profits, plan your sales goals, and show you when you need to order merchandise. What Is Demand Planning?  Demand …

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What’s New on Amazon: Take More Control of Subscribe & Save

Have you seen these changes to the Subscribe & Save Program? As we all know, the Subscribe and Save (SnS) program offers discounts to repeat purchase products that provide regularly scheduled deliveries on everyday essential items.  The program is known to increase purchases, boost conversions, and increase brand awareness.  In December, for a limited time, Amazon will enroll all …

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Episode 26: Live Coaching Call with Prymal Coffee Creamer Founder Courtney Lee

Today’s guest is Courtney Lee, founder of the Prymal Coffee Creamer. Courtney is an extraordinary entrepreneur and her brand story is incredible. While she has an awesome product, she’s just getting on Amazon and she sought out Jeff at a Backroom event because she knew she needed some expert guidance.  So today, Jeff and Jenna …

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What’s New on Amazon: Amazon Advertising’s Post

Amazon advertising has added a new beta program called Posts.  Posts is a browse and discover experience on Amazon that is meant to focus on brand-shopping through posts you are already sharing on social media. Posts helps shoppers discover new products and see what’s new from brands by browsing feeds of brand-curated content that links back to the product …

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